Most of my marketing is on Instagram. I thrive off one-one customer contact and over time I was Dm'ing customers with their requests and then creating listings and then later they were using a custom listing. Etsy stats were showing me direct traffic from Etsy was poxy and most was actually from Instagram or Pinterest. So I decided I wanted to change that.
After a couple of months I realised what Etsy needed was my time and energy to keep my products fresh and focussed. I needed to edit listings, edit key words, learn more about how Etsy shows your products etc etc. I spent hours researching, tweaking, editing, changing titles and photos. I kept reading things like: one needs to upload a shit ton of images per product and over time they increased the number of images they felt they needed. I did all this and still felt my only direct traffic was Australian and American customers.
After 9 months I looked into my website and made the call to develop my own site and direct all my social media traffic just to my website. No way was I closing Etsy as I worried that I wouldn't get the sales. Anyways, I had my first Christmas on my own site and come the following few months I spent less and less time on Etsy because... hello juggle struggle.
Now, it is important to note I do have a NOTHS storefront and I get regular sales through them and though their fees are higher I just find NOTHS easier to manage than Etsy.
When I left for Mat leave I realised I had only really had three ish sales in two months and the less sales, the less your products will be shown etc. It's a catch 22.
While closed they raised their fees and now charge a percentage on shipping- piss take when I charge £3.95 for my shipping and lose out on P and P. Unless some Etsy fairy is coming to package up some pears for me they can royally stick those fees up their arse.
I have heard wonderful things about Amazon marketplace and if I ever wanted to make some more sales I think this would be my next move.
I hope that helps explain why Etsy is no longer the place for my pears. My items are lovingly handmade all in the UK by little old me and I wanted them to be somewhere on the internet that shows them off the best and somewhere I can manage listings and customers much more easily.